YAJA pursues Mi-Joh-Con. Mi-Joh-Con represents "beauty" with viral potential—content so outstanding it transcends reason. The journey to create Mi-Joh-Con is endless. We hope that the artists of YAJA, and YAJA itself, will immerse themselves in Mi-Joh-Con, imagine wildly, and enjoy this infinite journey.
Vision of YAJA
1. Take reason, and pursue the Essence
| 1-1: | Essence means understanding causal relationships correctly. The journey to pursue essence is endless. |
| 1-2: | Think and communicate based on truth and logic, free from ego and bias. |
| 1-3: | Look at problems from a meta perspective or grasp them in a meta-context to clarify their essence. For instance, an immediate issue may stem from structural problems, a work-related challenge might reflect a life issue, and the essence of content may lie in beauty rather than view counts. |
2. Transcend reason and pursue aesthetics
| 2-1: | YAJA prioritizes Mi-Joh-Con (insanely good content) over view counts. Mi-Joh-Con represents beauty with viral potential—content that transcends reason and reaches a level of unparalleled excellence. |
| 2-2: | Mi-Joh-Con involves no compromises. It ignites hearts, moves society, and transcends time. |
| 2-3: | Mi-Joh-Con surpasses reason and logic. As it transcends rationality, it cannot be explained in words, nor can it be quantified by numbers or view counts. We believe only those who immerse themselves in Mi-Joh-Con, imagine it obsessively, and relentlessly explore it can create such content. |
3. Ethics(善)
| 3-1: | YAJA builds good relationships. Good relationships are formed through a shared commitment to common goals. We do not aim to establish competitive or give-and-take relationships. Instead, individuals assume diverse roles, work to the best of their abilities, create value, and share it. |
| 3-2: | YAJA helps, wishes for, and celebrates each other's success. We believe that the achievements of the community significantly impact individual success and happiness. |
| 3-3: | YAJA does not consider sacrifice to be virtuous. We never create harsh working environments or sacrifice families and clients for the sake of creating Mi-Joh-Con. |
4. Be Artists
| 4-1: | An artist is someone whose motivation comes from within. Art refers to activities that can be carried out regardless of others' presence or absence. External evaluation and recognition cannot be an artist's ultimate purpose. Those who continue their work regardless of external validation are strong. YAJA aims to build a community of strong artists. |
| 4-2: | To create something in this world, imagine with overwhelming detail. Envision every aspect of your creation and how it will impact society, as well as everything necessary to bring it to life. Doing so makes creation far less daunting. |
| 4-3: | YAJA provides the best opportunities to artists who share the aspiration to create Mi-Joh-Con. We also offer opportunities to those who want to be involved in Mi-Joh-Con creation, even if they are not creators themselves. However, we hope that the artist spirit is inherited by every member of YAJA, now and forever. |
CONTACT
ACCESS
회사명：주식회사 YAJA
대표：강유준
702, 31 Digital-ro 30-gil, Guro-gu, Seoul